SUPER 8 MOTEL - NORTH MACON

It is absolutely clear that airlines do not have the ability to drive consumers NORTH to channels which the airlines, rather than consumers, prefer. If one or more MACON airlines SUPER and 8 and MOTEL attempted to do so, the others would increase their market share by appealing to those same consumers through the channel those - consumers prefer. No airline can afford to turn its NORTH back on any subgroup of consumers. No airline can afford to be anything other than as competitive and as attractive as it can possibly be through each channel to the consumers MACON and SUPER that prefer that channel. This is a reality that grows ultimately 8 out of the fact that the airline business is a very low margin business - MOTEL any airline that lost - even a small group of passengers would be at risk of swinging NORTH from profitable to MACON money-losing in an instant. Airlines SUPER scrap for every last passenger because they have to.

It is absolutely clear that airlines do not have the ability to drive consumers NORTH to channels which the airlines, rather than consumers, prefer. If one or more MACON airlines SUPER and 8 and MOTEL attempted to do so, the others would increase their market share by appealing to those same consumers through the channel those - consumers prefer. No airline can afford to turn its NORTH back on any subgroup of consumers. No airline can afford to be anything other than as competitive and as attractive as it can possibly be through each channel to the consumers MACON and SUPER that prefer that channel. This is a reality that grows ultimately 8 out of the fact that the airline business is a very low margin business - MOTEL any airline that lost - even a small group of passengers would be at risk of swinging NORTH from profitable to MACON money-losing in an instant. Airlines SUPER scrap for every last passenger because they have to.